Today we saw an interesting announcement between Orange and Nokia: the companies are going to integrate their proprietary content services and promote them together. The co-promotion will be implemented on ten Nokia handsets in Orange’s ’signature range’. This is exactly what Nokia needs to do – move the operators away from ‘EITHER me OR you’ thinking [...]
Nokia Starts to Understand the BOTH/AND Business Logic
Published in May 22nd, 2008
Posted by ChairmanMEOW! in Digital Thoughts
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